Professional Profile Pat Godfrey
Updated by Pat Godfrey: October 2024
I’m Pat Godfrey, a qualified eLearning designer, UX designer, teacher, and manager.
I specialize in content, learning, and user experience design. With over 15 years of experience working with Agile product teams, my roles have included learning designer and UX consultant, content designer, and interaction designer.
Bare me in mind for remote or Dublin area roles.
My skills make information easier to understand. It supports our consumers' cognition and learning to create positive user experiences. Analysis drives delightful user journeys with effective content, information architecture, and user interfaces (UI).
As an advocate for how we think, learn, and behave, I design inclusively for accessibility, usability, and usefulness across ability scenarios, channels, and learning preferences.
I consult with our stakeholders, agile teams, and customers to promote a 100% UX team perspective.
Together we deliver the responsive, mobile-first content, communications, and UI your customers need and your business wants.
What I do
I help create tailored and universal user experiences (UX) for our digital paradigm. It starts by collaborating with users, stakeholders, product owners, and product teams. We’re all designers!
Deliverables include content, user stories, flows, sketches, and interactive prototypes. We illustrate, agree, and test designs from conception to production.
I’m an expert in designing usable, accessible, fluid-responsive, mobile-first, and safe digital environments and services. We create intuitive pathways through processes, transactions, and learning, orienting our digital products and services to our customers' thinking, learning, and actions. We promote engagement and organize content accessibly, while our semantic information architectures inform, engage, and enthuse.
Responsibilities
I consult with stakeholders and team members to propose and agree on novel solutions. I ensure new features are as user-friendly as possible, testing and reviewing them with working Figma or HTML prototypes. This helps our teams refine functionality, processes, and usability. Read the About Me page for more.
Services
- UX (universal and user experience design)
- IxD (interaction design)
- LD (learning design)
- CD (content design) and technical writing
Background
From homeless to emergency medical technician, and from clinical teacher to healthcare manager, I've delivered a range of customer experiences. Transitioning to e-learning design, I discovered the power of user interfaces to inform and influence behaviors, naturally moving toward user experience and content design.
My hobbies include digital painting and vector graphics. I held my first art exhibition in July 2017, which was extended for four weeks and I enjoyed tremendously. Find me on Behance.
Competencies
Consultancy roles
- UX (Universal and User Experience Design)
90%
- IxD (Interaction Design)
90%
- LD / LA (Learning Design / Learning Architecture)
95%
- TW (Technical Writing / product support)
90%
- ID (Instructional Design)
95%
- IA (Information Architecture)
90%
- eLearning Strategy and Design
95%
Design priorities
- Accessibility
95%
- Usability
95%
- Learnability
95%
- Usefulness
95%
- Visual Communication
90%
- Visual Fashion
60%
Development
- HTML5
70%
- ARIA
70%
- CSS ('Vanilla' Cascading Style Sheets)
80%
- JavaScript ('Vanilla flavour')
20%
- jQuery (JavaScript Library)
30%
- SASS / LESS (Cascading Style Sheet Strategies)
20%
Tools
- AI (Adobe CC Illustrator)
80%
- Axure (Wireframing and prototyping)
90%
- Corel Painter (2023)
90%
- DW (Adobe CC Dreamweaver)
70%
- Figma (Including FigJam)
85%
- Paper and pencil
95%
- PS (Adobe CC Photoshop)
60%
- Rh (Adobe CC RoboHelp)
80%
- Sketch (Wireframing and art direction)
70%
- WordPress (PHP Development)
10%
- Wix (Website service)
60%
- XD (Adobe CC Experience Design)
60%
Media production
- Camtasia (Video and Tutorial)
90%
- Pr (Adobe CC Premiere)
30%
Education
MSc User Experience Design
IADT Dún Laoghaire, 2018-2020
Graduates work in senior UX roles including UX strategy, user research, user interface and user experience design, usability testing, and project management. Graduates use a range of tools to exploit the theory and practice of UX design and its underlying principles:
- Qualitative and quantitative research methods
- Critical thinking & problem solving
- Design thinking and Speculative design
- Fundamentals of UX Design
- Psychology, Usability and Visual Design
- Interaction design and prototyping
- UX Design Engineering and Strategy
- Usability testing
Distilled from IADT study page.
MSc Electronic Learning Technologies (Distinction)
University of Portsmouth, UK, 2004 - February 2007
Equipping designers to operate both practically and strategically in the development and promotion of eLearning resources in the widest range of educational environments. Including:
- Human Computer Interaction and Interface Design for Cognition and Education
- Design for diversity
- Practitioner Research in Education
- Instructional Design
- Strategies for the Development of Online Courses
- Use of media in Educational Materials
- Learning software development (HTML, CSS, JavaScript, and Flash)
- Networks (Internet and Intranets)
Graduate City Guilds Institute, Leadership and Management
City and Guilds, UK, 2006 - 2006
Comparable level to a British honours degree. Recipients prove operational ability and expertise at a middle management level.
Certificate in Education (Post Compulsory Education)
University of Portsmouth, 2002 - 2004
Core professional teacher qualification in the area of post compulsory education.
My bookshelf
If you visit my searchable UX bookshelf page, you will find it filled with the usurpers and survivors of a decade of intense change.
In addition to being a reference resource, my books cause me to reflect on my interests and strengths. I love my teaching and education bookshelf and still it is the technology and techniques of User Experience and User Interface design that my imagination elopes with.
The Internet is awash with articles and support groups too. I use them to to fish fresh solutions and compare improbable problems my impatient coding raises. Books fuel my curiosity. Online articles only fan the fire! Above all, I love to experience learning too.
My UX bookshelf has evolved with the Internet, its technologies, and with UX and UI practice. Older books contain much to reflect on as History is a great tutor. In design, the reasons for doing are as important as the doing itself. (An example is my article, Defending the “hamburger” menu UX). The older volumes alive on my bookshelf are those I believe still hold value to our specialty.